At TRU Show we love our family of sales professionals, buyers, and retailers that make our shoe and accessory trade show a success. It’s a pleasure to work with these men and women and we look forward to meeting up with them at our shows in San Francisco, Denver, Honolulu, and on the road. So, join us as we get to know the TRU Souls of this business, how they got their start, what inspires them, their first job and more…
XOXO, Kendra and Melissa
Just for fun, we thought we’d interview each other to give you an idea of what TRU Souls is all about.
Kendra, tell us about TRU Show and what makes it different from other trade shows.
TRU Show provides an intimate, relaxed setting that is unequaled in the industry. We provide a distraction-free zone so buyers and reps can focus on the business at hand.
Every attendee is special to us and we work hard to make them feel that way. We take every suggestion seriously and do our best to accommodate.
How long have you been managing TRU Show?
Since I joined TRU Show in January 2010, we’ve done a lot of behind the scenes upgrading to our database, which allows us better tools to communicate with each rep and buyer and to streamline the registration process.
With a friendly, efficient staff, we’ve made onsite registration easier so reps have everything they need to set up and buyers know exactly where they are going. We’ve also done a lot to change the look of TRU Show, always striving to keep it fresh and modern.
What do you love about your job?
That’s easy, the relationships I’ve made in this industry. TRU Show gathers a wonderful network of professionals. It’s a family that I look forward to seeing each season.
Melissa, what is your role at TRU Show?
My job is to promote and build on the unique qualities that make TRU Show ‘the shoe and accessory trade show’ our family of retailers, buyers, and reps look forward to attending each season. Working with our website and social media outlets, I want to tell the story of TRU Show…Where we’ve been, where we are going, and who is going with us.
I am also part of Team TRU, a professional administrative sales support service we offer to busy sales reps. These services help free up their time to be where they want to be – in front of their customers.
Bare Your Soul
Here’s just a sample of questions we might ask.
What inspires you?
Kendra (KT): Hard work and people that do for others
Melissa (MM): Acts of Kindness
What is your favorite time of day?
MM: Happy Hour
What are you currently reading?
KT: I can’t tell you…
MM: Fall of Giants by Ken Follett
What is your least favorite word?
What is your favorite city to travel to?
KT: Paris, France
MM: Florence, Italy
Who would play you in a film about your life?
KT: Stacy Keibler #smackdown
MM: Sandra Bullock
What is your guilty pleasure?
What was your first job?
KT: Wiping down the tanning beds in a tanning salon #disgusting
MM: Washing dishes in my parents’ coffee shop diner
What sound do you love?
KT: Music…all kinds…all day
MM: Belly Laughs
What was your worst job?
KT: A newspaper route. I hate mornings. #walkingdead
MM: Working in a wholesale nursery, I really struggled with the Latin names for all the plants.
What is something that might surprise us to know about you?
KT: I won the bike rodeo in the 5th grade.
MM: I’m obsessed with Formula1 racing. #maclaren #teambutton
If you had a superpower, what would it be?
MM: Making time slow down and speed up
What is your favorite pair of shoes?
KT: My Vince Camuto Effel Sandal
MM: This season… My Mia Huarache Flats
Now read below one of our first TRU Soul interviews with Kip Odermatt (road warrior and retail guru). Enjoy!